Q: What’s the best free AI website builder?

A: There is no good AI website builder in 2025.

Wait a minute, you say. Everyone is talking about AI website builders! What is wrong with them?

Glad you asked!

Let’s say you need a fast website for your new product or service.

You are searching the web or perhaps using ChatGPT to figure out how to get this website up quickly at little to no cost.

You discover that AI can build your website for you! For free!

Wow, that sounds like a great idea. Use tech to take care of a problem you are facing!

So you research AI website builders for a half hour.

You sign up for a service. You spend another hour trying to figure out how to write prompts to make the AI builder output an acceptable website.

You spend a few more hours perfecting the site because it’s not quite right.

The site is OK, but how do you change it tomorrow when you have more copy, different photos, a new service, new pricing, a new product?

So you spend more hours writing more prompts, which is hard to do because you are trying to run your business at the same time.

How about that SEO? Oh… the web builder doesn’t consider SEO. What keywords are on each page? What about valuable backlinks and internal links? Does it employ H1 and H2 title tags in the right places for the right keyword phrases?

In fact, the site doesn’t really exist at all, on its own, so the search engines don’t crawl it. It renders itself again whenever anyone goes to the link. But when someone isn’t on the site, it’s not actually OUT THERE?

So your AI designed site doesn’t actually exist for AI and search engines to deliver to potential visitors?!

So before you go ahead and sign up for Lovable AI, Bolt AI, Dorik AI, Claude AI website builder, Mobirise AI or any other AI-powered website builder, you should think long-term about how that website will function for your growing business.

Who will take care of it?

Who will adjust it on a daily basis? (yes, you need to do this)

Who will add content and how?

Who will add technical elements like email signup forms, who will adjust the checkout flow? Who will revise the photos and the copy?

How do you get it all perfect when all you can do is write prompts?

Wait, so this AI website builder actually costs you more money and time than a human web developer?

Yup. Good luck with that.

Websites for brands, products and professional services can be very simple, but they are are also very specific and need to be tailored to your own company’s very specific value prop, brand story, services and offerings. They can’t be generic, not for long anyway.

Contact Benny if you want to get your website or shop up without all that hassle and aggravation.