Visitors need clarity on Benny's three core pillars: Brand Building (marketing, community building, establishing trust), Operations (strategic resource deployment, consulting), and Web Design (Squarespace/Shopify websites and ecommerce). This would help potential clients quickly understand if he's the right fit.

The site mentions toys, art, creative endeavors, small businesses, media companies, Disney Imagineers, and creative studios, but visitors would benefit from knowing more specifics about ideal client profiles and industry experience.

While there's a contact page, visitors would want to know what happens after they reach out: discovery calls, proposal timelines, project scope definition, and typical engagement structures.

This is often the elephant in the room. Even general guidance like hourly vs. project-based pricing, retainer options, or typical project ranges would help qualify leads and set expectations.

While there's a portfolio section, an FAQ addressing measurable outcomes (traffic increases, sales growth, successful campaigns) would add credibility and help prospects envision potential results.